It ma seem strange but it is indeed a fact that the appearance of a product determines how well the item will sell.
There might be two items or products that are almost identical in what they can do but if one is presented in a more attractive package, it will always outsell the other.
Read more: http://bizcovering.com/business/what-looks-well-sells-well/#ixzz1EmSM4yfw
What Looks Well Sells Well | Bizcovering
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